Korrine Sky
I build the authority that opens the right rooms.
Talent representation, live culture and cultural brand strategy for artists, founders and institutions ready to move from visibility to credibility.
22 yrs
Live operating history at SMADE Group
100+
Talent bookings delivered, UK and international
300+
Founders and entrepreneurs supported
10
Cultural and diplomatic missions delivered
Work with me
Four ways in.
Attention is cheap. Authority is not. Pick the door that fits and the next page speaks only to you.
Proof
One room, in full.
3,000+
Engaged members, up from 300
The Executive Branch
A members' organisation with a digital presence that matches its ambition, a loyal and active community, and a podcast that turns its members' stories into its most valuable brand asset.
My role
Advisory board member · Social media consultant · Content strategy · Event marketing · Community engagement · Event organisation · Speaker booking · Host and presenter
Talent
A selection of the artists I have represented and booked.
🇳🇬Runtown
Nigeria
🇳🇬Patoranking
Nigeria
🇳🇬Femi Kuti
Nigeria
🇳🇬Tiwa Savage
Nigeria
🇳🇬Real Warri Pikin
Nigeria
🇿🇼Baba Harare
Zimbabwe
🇳🇬D'Banj
Nigeria
🇳🇬Timaya
Nigeria
🇿🇼Jah Prayzah
Zimbabwe
🇳🇬Ruger
Nigeria
🇳🇬Runtown
Nigeria
🇳🇬Patoranking
Nigeria
🇳🇬Femi Kuti
Nigeria
🇳🇬Tiwa Savage
Nigeria
🇳🇬Real Warri Pikin
Nigeria
🇿🇼Baba Harare
Zimbabwe
🇳🇬D'Banj
Nigeria
🇳🇬Timaya
Nigeria
🇿🇼Jah Prayzah
Zimbabwe
🇳🇬Ruger
Nigeria
Ideas
The ideas behind the work.
The frameworks are published, not hoarded. Read the thinking, then decide whether you want me in the room.
PDF, free download
The Cultural Brand Strategy Toolkit
The working document behind the frameworks: the definition, the five principles, the glossary, the Clarity to Connection™ model and the Cultural Alignment Filter™. Free, no gate you cannot walk through.
By Korrine Sky
Latest essay
We're all Africans, until an African headlines Reggae Land
On reggae, ownership, and why Black unity gets complicated the moment power enters the room.
Read the essays →Culture & Commerce
What is actually moving in culture, and what it means for the people building inside it.
The short version
I arrived in the UK as a refugee, learned early that credibility is something you build in public, and turned that instinct into a craft.
Asylum seeker, teenage trader, medical student, crisis organiser, chief executive. It reads like a detour until you notice every step was about the same thing: who gets believed, and why.
2,000+ students evacuated from Ukraine in 2022, with borders still moving.
Get in touch
Tell me about the room.
Pick the option that fits and the form asks only what is relevant.